How Did The Wu-Tang Clan Get So Big With Hipsters?
post by KM
After setting up my profile and going though the typical new user procedures, I came across a question that peeked my interest: How did the Wu-Tang Clan get so big with hipsters?
As I proceeded to read the answers provided by the Quora community, one stood out to me. And I would like to share it with you.
The response is from technologist and culturalist Jabari Adisa.
Adisa writes, "The answer is a simple one. Wu-Tang decided to market themselves in a manner more reminiscent of Rock groups like Kiss and attracted new audiences.
Wu-Tang Clan, despite their hood-centric origins (and Nation of Gods & Earths-inspired subject matter), were backed by a non-hood-centric marketing push that capitalized on their mythology, imagery and oddness. The drivers of the Wu machine spotted a unique opportunity to be more than just MCs, and to take the masterful marketing example of Public Enemy two steps further.
Eventually, the Wu empire grew to include virtually anything that could sport a logo. The resulting stream of collectible action figures, comic books, and other artifacts attracted the attention of a non-traditional Rap audience. That previously-non-traditional audience is now regarded as their core fan base."
Pretty good answer right? I think so.
Is it correct? Maybe. But nonetheless, Adisa by far had the best response from Quora community.
Do you have an answer to How did the Wu-Tang Clan get so big with hipsters? If so, I welcome you to share it in the comments section below, or answer it directly on my Quora post page.
While on the subject of the Wu-Tang Clan, have you seen The Story Of The Wu-Tang Clan documentary? If not, you're in luck.
Just for your viewing pleasure; I took the liberty of embedding the full movie below. The film was written and directed by Gerald Barclay. Check it out:
